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Transitions: The Best and Worst of Times
Episode #41 of the Third Turn Podcast with Kristin & Mark

What exactly is the point and value of peer-based advising?

If we had to boil it down, three words help snapshot the value equation:

  • Proactive
  • Objective
  • Reflective

Proactive - It’s been said that roughly 30% of an organizational leader’s time should be dedicated to future strategy.  Studies show that on average, 36% of a leader’s time is spent in reactive mode--which indicates that the battle is real.  Leadership expert Ron Heifetz calls proactive thinking “balcony time”--stepping away from the metaphorical dance floor of pressing daily obligations to take a longer strategic view.  And while many would say that making the time is most challenging, Heifetz says that giving oneself permission for this time is, for many, the deeper obstacle.

Objective - As Mark shares, processing and hearing from one’s peers often offers a better benefit and higher perceived value than paying for a consultant.  There’s a different level of trust in the wisdom, advice, and perspective shared, as well as the ability to learn vicariously from the real-world experience of others.  And objective eyes can so often help us see ongoing, ingrained realities in a fresh way that yields creative solutions.

Reflective - Leadership is developed through a combination of nature and nurture, and perhaps especially through on-the-job crucible experiences.  But places to then reflect on experiences and also ingrained beliefs and assumptions have proven to be a critical ingredient in one’s leadership development.  Warren Bennis, credited as the father of leadership development, once said: ‘There are lessons in everything, and if you are fully deployed, you will learn most of them. Experiences aren’t truly yours until you think about them, analyze them, examine them, question them, reflect on them and finally understand them.’

Add to these leadership truths the unique realities of Third Turn, Maestro-level leadership, and spaces and places for proactive, objective, and reflective thinking and camaraderie become even more critical and transformative.  Which is why Mark and I have given ourselves to gathering and providing such spaces and places for this “herd of unicorns”--both for the sake of these leaders and their unique season, as well as those successors and generations that follow.

Additional Resources:

Kristin Evenson
Kristin - Signature Final

- Kristin Evenson


With each episode of the Third Turn Podcast we host a conversation among leaders who want the world to flourish for generations beyond their lifetimes.

Listening with others in some way and enjoying in-depth conversations of your own as you reflect and choose what you would do the same or differently is a plus!

We always welcome you sharing these podcasts with others as well as sending along any suggestions for making these podcasts better.

The Third Turn Podcast is part of the Maestro-level leaders initiative, a production of Design Group International. Strategically Connected's Jennifer Miller is the producer.


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Kristin Evenson
Post by Kristin Evenson
March 1, 2022
Kristin serves as a Consultant and Coach to leaders, teams, and boards by helping them leverage their unique brand of significance in context of: - Strategic junctures--Helping leaders and teams identify what can’t change and what must; - Leadership & life challenges—Helping leaders support, sustain and strengthen their soul in leadership; - Career change & transition—Helping them think creatively and courageously about what’s next. Kristin spent 20 years with Fallon Worldwide, leading brand and communications strategy development for clients across a variety of industries—including Nordstrom, Holiday Inn Express, and Children’s Defense Fund. Her career journey since has included stints as marketing/strategy director and consultant to companies, nonprofits and ministries in the areas of strategy, culture, communications and board governance. Her teams’ work won multiple national effectiveness awards, and her consulting work resulted in a “Best Practice in People/Workplace” by Upsize Magazine. Having completed NeuroLeadership Institute’s Brain-Based Coaching Program, Kristin incorporates brain-based principles into change initiatives for organizations, teams, and individuals. She and her husband Jeff Rosell have four awesome adult sons and host an international daughter, originally from South Sudan.