Peter A. Schein 

Peter is a strategic partner with Design Group International and the co-founder and head of the Organizational Culture and Leadership Institute (OCLI.org) in Menlo Park, CA.   

Prior to OCLI.org, Peter was a strategy and corporate development executive at large and small technology companies in Silicon Valley, including Apple, SGI, Concentric Network (XO), Packeteer (Blue Coat), Sun Microsystems, and other start-up ventures. Peter was educated at Stanford University (BA, Social Anthropology), Northwestern University (MBA, Kellogg Graduate School of Management) and University of Southern California (HCEO). 

Peter is a contributing author of Organizational Culture and Leadership, 5th Edition (2017), co-author of The Corporate Culture Survival Guide 3rd Edition (2019), Humble Leadership (2018), the 2nd Edition of Humble Inquiry (2021), Career Anchors Reimagined (2023), and the 2nd Edition of Humble Leadership (2023).  

   Lon L. Swartzentruber 

Lon is Managing Partner of Design Group International. He is a graduate of Goshen College (BA Business) and earned an MBA from George Mason University. He is an Executive Process Consultant credentialed by the Society for Process Consulting and a trained coach through the International Coaching Federation.

Lon L. Swartzentruber has nearly 30 years of professional experience in strategic planning, organizational transformation, and leadership development. Lon has walk alongside leaders in privately held & family-owned business, and leaders of Fortune 100 and 500 companies. He has supported leaders of international aid organizations, national and international associational systems, and elder care facilities. His non-profit experience also includes guiding leaders of private, Christian, and Montessori schools, private foundations, community foundations, social service organizations, colleges, and universities. 

Together, Peter and Lon lead Design Group International’s Culture Change Leadership practice area. They walk alongside Clients to help them have a deep and broad understanding of their organization’s culture, what forces influence and shape culture, and how they can understand their culture in the present moment and envision something different. 

Building on this understanding, they help Clients craft and co-create a culture change initiative that embraces the socio-dynamics of transformational change and honors your organization’s past, present, and future.